Have you thought about whether you should start a Facebook group? Maybe you’ve been toying with the idea of creating a Facebook group to go with your blog or business? They can definitely be a great way to increase your brand awareness and engagement. However, if… read more
Are you a Twitter Pro or a Twitter Avoider? It seems like most people and brands fall into one of those two categories. And, we get it. If you aren’t careful on how you curate your Twitter feed, it can feel like the wrong place to… read more
Video content is on the rise. Let’s be real, it’s been on the rise for quite some time now. There are 500 hours of video uploaded to YouTube every minute – every minute! And with over 1 billion videos being watched per day, it’s safe to… read more
It’s the year to own your destiny. Heck, if you need even another reason, how about this: YOLO! You only live once, so why not make the next 365 days the best ones to come? If you are on social media, then here are a bevvy… read more
As we move towards 2018, we look back fondly at 2017. With all of the uncertainties in the world, one thing is for certain: Changes in social media are constant. Instead of fearing change, here are a year’s worth of social media improvement posts in this… read more
Do you have the Instagram engagement blues? You write stellar content, take a fantastic image, pair it up with targeted hashtags and then crickets! One of the loudest sounds for an online influencer to hear is silence. To help you combat the recent downturn in Instagram… read more
“In order to know what social media platforms to be active on, you need to know where your audience (aka your demographic) congregates.” This is all well and good if you have an audience and if you have an idea who your demographic is. What if… read more
Why, you’re probably wondering, should you be a guest blogger? You’re hard-pressed to carve out enough time for your own blogging, right? Consider this: When you’re a guest blogger, you will be given a deadline. Not an “artificial” deadline that you’ve given yourself, but a deadline… read more
You blog because you have a passion for pets. You blog because you have a message to share. You blog because you’re a writer at heart. You blog because you want to make money, right? After all, your passion won’t keep your pet in holiday clothing… read more
Aaaahhh summer. Time to kick back, take time off and enjoy. If you’re an entrepreneur, solopreneur or petpreneur, you may want to rethink that. Imagine this scenario: You “take the summer off,” you stop marketing, you don’t attend networking events and you stop posting on your… read more
