Welcome to BlogPaws

Shaping pet business excellence, influence, and education one amazing pet pro at a time.

BlogPaws is an inclusive, global community of pet professionals who write about and support pets online. We collaborate with pet professionals and educate on best business practices for pros growing online businesses, 24/7/365.

Pet professionals (bloggers, influencers, small product businesses, small service businesses, veterinarians) are invited to join our FREE BlogPaws Community Facebook group.

From the BlogPaws Team

  • What Are Lead Magnets and Why Your Pet Business Needs Them

    Woman at desk with cat and computer | What are lead magnets

    Growing an online business means wearing many different marketing hats – social media marketer, content marketer, email marketer, etc. – and each of those marketing hats will benefit by using lead magnets. But, what are lead magnets? Each online business is working to grow their audience.… read more

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  • 10 Ways to Refresh Your Content for SEO Optimization

    10 Ways to Refresh Your Content for SEO Optimization

    Are you searching for the secret to ranking on Google and other search engines? While there is no magic button or switch that will transform your content for you, there are several steps that you can take to refresh your content for SEO optimization. The process… read more

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  • How to Pitch Yourself on HARO

    Getting press coverage is a hot topic in every industry, but sometimes one of the easiest ways to do that is overlooked: by using Help A Reporter Out (HARO). HARO was created by Peter Shankman in 2008 as a Facebook Group. Its purpose was to help… read more

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  • How to Use Content Themes on Your Website

    Creating your blog content ideas around content themes is a great way to inspire your creativity and build a long list of content ideas in your niche. If this is your first time hearing about the use of content themes in content creation, you’re in luck.… read more

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  • Why is Content Important for Website Growth?

    Dog on woman's shoulder as she faces computer thinking about why content is important for website growth

    As a small business owner, we often find ourselves pulled in many different directions, leaving many wondering: Is content important? While we are all limited to 24 hours a day, there are some tasks in our business that are necessary for growth and success. These are… read more

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  • How to Create Strategies for Content Marketing Based on Pet Trends

    woman sipping coffee at desk with computer and cat on lap

    Chances are, you didn’t get into the pet industry to think about strategies for content marketing. You either have a passion for pets, a desire to change the face of the industry, or great ideas for the future of pet care and ownership that needs to… read more

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