Boost groups are a great way to connect with other like-minded influencers, make connections and friends, and get a little “engagement juice” on your blog post or social shares. If you don’t currently participate in any boost groups, the BlogPaws® News and Boost Group might be… read more
I personally love sharing photos on social media. I use photos to grab my readers’ and followers’ attention so they’ll listen to what I have to say next. For me, they’re like little graffiti glitter bombs! (Okay, maybe that’s my branding but you get my point.)… read more
Rebranding your blog can be an exciting and creative process. You get to reimagine and reinvent yourself and your blog! Exciting, right? Rebranding a blog requires vision and commitment, but if you’re considering it, here are some actionable takeaways from my personal experience. True story. About… read more
It’s always a good day when social media influencers receive a pitch about creating sponsored content or an invitation to apply for an upcoming campaign! If creating sponsored content is a part of your business, these opportunities are a great way to increase your revenue AND… read more
When working with brands on sponsored posts, bloggers and social media influencers are often given specific goals, guidelines, key messaging points and SEO terms to consider when creating content. Sometimes, these are formal documents, such as a content starter kit, while other times the information is… read more
When working on a sponsored campaign, many times the brand will ask for in-store photos. Even if they don’t, including in-store photos of the product or brand helps your readers identify and connect with the product or brand, which is sure to impress the brand you… read more
Lifestyle Blogger. Pet Blogger. Cat Blogger. Dog Blogger. Mom Blogger. Dad Blogger. Many of us toss these terms around casually without a lot of thought about what they mean. In the process, we often end up defining each other and the work we do in ways… read more
Pet influencers are Jacks (and Jills!) of all trades. We are writers, photographers, copy editors, SEO experts, web designers, accountants, brand reps, graphic designers, social media content creators, and non-stop advocates for pets everywhere. Like many small business owners, most of us do not have a… read more
Once you’ve decided that you want to turn your blog into a business, one of the first questions that probably comes to mind is, “How am I going to earn money?” If you’re a member of the BlogPaws® Pet Influencer Network™, you already have access to… read more
For me, one of the highlights of being your BlogPaws Campaign Manager is getting to know our community members, answering your questions, and building relationships with you. It’s never “work” if you love what you do! Over the last seven months, since BlogPaws began using the… read more
