Have you thought about whether you should start a Facebook group? Maybe you’ve been toying with the idea of creating a Facebook group to go with your blog or business? They can definitely be a great way to increase your brand awareness and engagement. However, if… read more
Late last week, major news outlets reported that Facebook’s Mark Zuckerberg announced a major overhaul to the platform’s news feed. The New York Times reported, “Over the next few weeks, users will begin seeing fewer viral videos and news articles shared by media companies. Instead, Facebook… read more
The world of blogging and social media is always changing. As influencers, we have to stay on our toes with learning the latest trends in order to grow our blog and business. Did you know BlogPaws offers a weekly Facebook Live in our private SLC group? This is a… read more
Every pet blogger wants more readers, but how can they to find a new audience? Try Facebook advertising. Facebook has around two billion active monthly users. Think it’s too expensive for you? Think again! Ads can run as cheaply as $1 per day. Because Facebook wants… read more
ICYMI: The biggest news out of Facebook recently is the launch of the Branded Content Tool, also called the Handshake Tool because it looks like a handshake! This new tool impacts any influencer who works with a brand in any capacity… that even includes getting freebie… read more
Recently there’s been a flurry of concern over the new Facebook branded content policies. What does it mean for campaign bloggers? How does it affect what we share on our channel? We understand the concern… and had questions ourselves! So, our COE (Chief of Everything) went… read more
Yesterday, we shared the importance of leveraging your social media analytics, along with tips and tricks on how to do just that. But what happens if you track your analytics… and you’re not happy with what you discover? Hey, it’s OK! We can all always work… read more
It seems fitting as we’re about to start the second quarter of 2016 that this month’s most popular posts on the blog focused on trends and social media growth. The start of a new quarter provides a natural separation and a chance to evaluate the old… read more
Getting more LIKES and traffic on Facebook: These are the things bloggers strive for and dream about on a regular basis. In order to do this, at some point most businesses on Facebook will take part in paid advertising. But is Facebook advertising worth it for… read more
Whew, is it hot enough for you? That is something we hear every time we leave the house and to that I say, “it’s not the heat, it’s the humidity!” (At least in my corner of the world in Western New York that’s the case. If… read more
