Expert Services Designed for Your Pet Business

Whether you’re a pet brand, pet-focused creator, or small pet business, BlogPaws offers the tools, expertise, and strategy to help you succeed. Your pet business is unique; your marketing should be, too.

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BlogPaws is Your Trusted Partner

With over 47 years of combined experience in the pet industry and digital marketing, the BlogPaws Team knows what it takes to build and grow a successful pet business. From content creation to SEO strategy, we’re here to help you turn your passion into sustainable growth.

Content Creation

From content for your owned and operated site to content created in partnership with you and published on creator’s sites, our network of expert, pet-focused writers helps brands publish content that boosts authority and drives engagement.

What we do: A mini content and SEO audit to align our creation goals, then craft content that enhances your brand’s authority by managing the content creation and posting process.

Who it’s for: Brands and businesses looking to reach new customers, nurture their audience, and who seek to position themselves as a trusted industry leader through quality content produced by experts.

Full Content Management

Go beyond new content creation and leverage our team to be your in-house content management team. From strategy to research, writing to promoting, tracking to analyzing, we customize our management services to meet your business’s needs.

What we do: We go deeper with our content and SEO audit to find every opportunity to improve your content quality, content gaps, authority, and SEO optimization. From there, we manage the research, ideation, content creation, posting, and tracking.

Who it’s for: Brands and businesses looking to outsource their content strategy and management while leveraging everything offered in our Content Creation services.

Website Creation

We develop SEO-optimized, user-friendly sites that build trust and authority. From branding and design to development and SEO-ready copy, we help your website shine.

What we do: We work with you from start to finish to ensure your voice, style, and brand are polished into a design that is both visually engaging and strategically built.

Who it’s for: New content businesses looking to reach pet parents or current pet businesses looking to give their existing content site a modern refresh.

SEO Audits

Discover your website’s full potential with an SEO audit. Go deep or get the summary. Our SEO audits can go beyond surface fixes to uncover opportunities to optimize your site, content, and user experience. Or we can summarize the main areas for you to consider in order to give your site an SEO refresh.

What we do: Using a proprietary process, we gather and analyze the data to show you where your opportunities lie.

Who it’s for: All pet businesses, creators, and brands who want to strengthen their SEO and maximize their visibility.

Email Marketing

We help turn your website visitors into subscribers. By building lead magnets and email sequences that convert, your email list will grow. Need ongoing engagement? We manage email newsletters to keep your subscribers informed and engaged.

What we do: We review your email goals and then recommend email marketing tactics to help you achieve them. Then, we execute those tactics.

Who it’s for: Anyone who wants help managing their email marketing for long-term success.

Strategy & Consulting

Get expert guidance and support for your business. Whether you’re stuck on SEO, content strategy, or email marketing, our team helps you create a roadmap for growth focused on helping you overcome challenges and meet your goals.

What we do: Meet with you and/or your team twice a month to help strategize, plan, and keep you accountable toward reaching your goals.

Who it’s for: Businesses looking for a fractional CMO to help guide your strategy, optimize your team, and reach the goals you set.

Content Creator Campaigns

Leverage our community to help promote your brand. Through social content or blog content, our pet-focused content creator community reaches pet parents where they are at. They are trusted experts and professionals at creating content.

What we do: From ideation to recruitment to management and follow-through, we are the team that supports you through the whole process of working with content creators.

Who it’s for: Brands looking to reach more pet parents by collaborating with pet-focused content creators.

How It Works

Schedule a call

Get a custom proposal

Pick your package

Contract & onboard

Watch your content grow!

Achieve More with BlogPaws by Your Side

Don’t navigate the challenges of online content and growth alone. With 47+ years of combined pet industry and digital marketing experience, BlogPaws is here to guide you every step of the way.

We’re more than marketers – we’re passionate pet lovers who lead a community of pet professionals and content creators, allowing us to understand the challenges and opportunities you face on a whole new level.

Chloe DiVita

CEO / Executive Producer

Jessica Shipman

COO / CMO

Britt Kascjak

Director of Content & SEO

Christy Castillo

Director of Brand & Creative

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