Contact: Carol Bryant
BLOGPAWS® 2012 PET BLOGGING AND SOCIAL MEDIA MARKETING CONFERENCE PRELIMINARY AGENDA ANNOUNCED
Pet Bloggers, Brands and Media To Gather in Utah
Frederick, Colorado (April 9, 2012) — BlogPaws, the original social media pet community and international marketing conference has set the “bark” high with the release of their 2012 Preliminary Conference Schedule. The unprecedented three-day event takes place June 21-23, 2012 in Salt Lake City, Utah.
In addition to their year-round media efforts, BlogPaws brings pet parents and enthusiasts together with each other, with the brands they buy and with experts that give actionable advice at their national social media conferences. Founded in 2009 by three dedicated pet lovers and bloggers, BlogPaws helps pet bloggers and enthusiasts connect digitally, build their online presence, enhance their social networks and give back to the community.
Kicking off as keynote speaker is Betsy Banks Saul, founder of Petfinder.com. With an average of 235,000 animals being adopted through Petfinder.com monthly, Saul’s inspiration and knowledge are certain to inspire attendees. Additionally, over two dozen guest speakers will be presenting sessions on SEO, Pinterest, Tout, Publishing, Cause Marketing, and more, over the course of the event.
In just over two years, BlogPaws has held three national conferences, united dozens of pet industry sponsors with their direct audience via bloggers, Tweeters, those on Facebook and other social media channels, and has grown to a combined nearly 16,000 social media followers. Registration is open and the founders expect another record crowd. With the American Pet Products Association (APPA) reporting nearly $53 billion to be spent on pets in 2012, BlogPaws embraces the “pets are family” mantra.
“Between 73% and 81% of our attendees expressed an interest in working with brands,” co-founder Yvonne DiVita shared. “BlogPaws conferences have enabled us to donate over $35,000 in cash and pet-related items to groups in need. We have a growing, vocal, and remarkable community of pet lovers that attend our conference every year!”
BlogPaws is a pet-friendly event that has made its mark in Ohio, Colorado, Virginia, and next Utah. Connect with our community, enter to win a trip to BlogPaws, and get registered at https://www.blogpaws.com. Preliminary schedule can be found at http://events.blogpaws.com/blogpaws-2012-program.html.
BlogPaws is a media company and online community site for pet bloggers, pet enthusiasts, pet people on Twitter and Facebook and brands eager to tap into a growing, vibrant, vocal community of serious writers, bloggers, tweeters. Follow us on Facebook and Twitter.