Tips and Tutorials

  • Instagram Algorithm Tips and Insights 2018

    Instagram tips algorithm

    Algorithm changes happen overnight. Don’t get scared or unprepared. Instagram algorithm changes can be tricky: Sometimes the folks at Instagram reveal things on their blog and other times, not so much. Trying to game the Instagram algorithm could get you banned or booted off the platform. Strategizing… read more

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  • How to Handle Negativity Online Blog Hop

    How to HANDLE NEGATIVITY

    It happens to the best of us: Someone rocks the apple cart and says or does something to make us feel down, bad, or ruin our day. Knowing how to handle negativity online takes on a whole new meaning for bloggers and influencers. In #BlogPawsChat on… read more

  • What Not To Do: Social Media Video Mistakes to Avoid

    Video is the new it girl! It has the X Factor and everyone from your grandma to your little brother is jumping on board for the video explosion. Of course, that means social media feeds are congested with videos, some of which are fantastic and oh-so-shareable… read more

  • How to Use Lead Magnets to Grow an Email List

    How to grow an email list

    Grab my download of 50 Tips to Puppy Proof Your Home! Click here for a free ebook to help your adult cat adjust to a new kitten! These are examples of lead magnets: You promise the reader something in exchange for a piece of information (their… read more

  • How to Develop a Source Guide for Blog Posts

    Any reputable journalist will tell you that when reporting or writing an article, sources are essential. A source guide is one tool in the blogger’s arsenal of must haves, and this post will explain how and why to develop your very own source guide for blog… read more

  • How to Write a Pet Friendly Thanksgiving Blog Post

    How to Write a Pet Friendly Thanksgiving Blog Post

    I am often considered to be “that lady who takes her dog everywhere” in some circles, and nothing could make me more proud.  Having pet friendly holiday traditions is something we look forward to in our family every year. Holiday traditions are meant for the whole… read more

  • How to Get Comfortable Doing Online Video

    Getting comfortable doing online video

    Online video is here. Are you reading the latest social media reports? Video is being favored in algorithms from Facebook to YouTube and beyond. What this means for you as a current and/or potential online influencer is this: Getting comfortable in front of the camera and… read more

  • Blog Hop: 25 Tips for Professional Bloggers

    25 tips for pro bloggers

    Have you been blogging a while? Perhaps you are just getting started on your blogging journey and need some help. This week’s Wordless Wednesday blog hop is dedicated to professional bloggers with a list of tips you can’t afford not to read. How do you know… read more

  • Using Facebook Ads to Target Specific Audiences

    How to define Facebook ads by audience

    Facebook ads can leave even the most experienced of pet bloggers and/or online influencers scratching their heads in confusion. Knowing how to target specific audiences on Facebook using ads need not be the struggle some find it to be. In fact, with a little research, trial… read more

  • Get Your Blog Ready for the Holiday Season NOW

    Prep blog for holidays

    How do you get your blog ready for the holidays? Ah, the age-old question. The first answer is not a how, but a when. As of early September, the time to get your blog ready for the holiday season is now. As an added bonus, here are… read more