Executive Blog

  • The Vulnerability of Blogging

    When was the last time clicking “publish” gave you butterflies and made your palms sweat? Are you afraid someone might view you differently if you share your story? Every single time I publish a new post on Irresistible Icing I feel this way. I share personal… read more

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  • How Do You Find Expert Sources for Blog Posts?

    How Do You Find Expert Sources for Blog Posts-

    In the first article in this series, When Should You Source an Expert for Your Blog Post?, you learned when you need sources, but equally important is finding a quality one. After all, there are many veterinarians in the world with varying opinions. You want to… read more

  • How To Make Your Blog Content Evergreen

    benefits of evergreen content

    Have you ever wondered what the benefit of “evergreen” blog content is? Do you look back at your blog posts and wonder if they are evergreen or how you can shift them to be evergreen? Picture the evergreen tree, for which evergreen content is believed to… read more

  • Wordless Wednesday Blog Hop: Prepping Your Blog for the Holidays

    blog posts for holidays

    Deck the halls with boughs of blog posts, fa la la la la. This week’s blog hop is dedicated to prepping your blog for the holidays.  Since it is July and ’tis the season for Christmas in July, slough off the summer slump with these steps… read more

  • Are You Making These Social Media Video Mistakes?

    Social media video tips

    No one size, technique, or style fits all, and this holds true in the social media realm. Are you making any social media video mistakes? We’re only humans living in a digital world, so it is quite easy to stray from the path of best intentions.… read more

  • How to Be a Confident Influencer

    How to Be a Confident Influencer

    You have a story inside of you that you’re itching to tell. You have so many ideas and big dreams but don’t know where to begin. You envision your dream life, working from home, hanging out with your pets, and getting paid to do what you… read more

  • Connecting Your Blog with a Cause

    Connecting Your Blog with a Cause

    Affiliating your blog with a cause can result in tremendous benefits and propel your blog to levels you never imagined possible. Paws for Reflection found this out first hand earlier this year when I reached out to Felines Fix by Five. After receiving an email regarding… read more

  • How to Be a Successful Guest Blogger

    guest blogging tips

    Why, you’re probably wondering, should you be a guest blogger? You’re hard-pressed to carve out enough time for your own blogging, right? Consider this: When you’re a guest blogger, you will be given a deadline. Not an “artificial” deadline that you’ve given yourself, but a deadline… read more

  • Wordless Wednesday Blog Hop: How to Make Killer Images in Seconds

    Photo app for better images

    You do not need one more thing to do in your day, one more app to clog your mobile device, nor do you have the time for one more, “I can promise you that this blog post will change your life forever” promise, right?  This Wordless… read more

  • How Many Words Should a Blog Post Be?

    How Many Words Should a Blog Post Be?

    Blog post word counts matter, but exactly how much? The folks at Medium say that a seven-minute post captures the most total reading time on average. What does that mean for you, the blogger, and just how many words should a blog post be? It depends, but… read more